Intended for healthcare professionals

Observations Yankee Doodling

What should the US surgeon general do?

BMJ 2009; 338 doi: (Published 13 January 2009) Cite this as: BMJ 2009;338:b122

Adverse Drug Reactions

The pharmaceutical industry spends a fortune promoting drugs and concealing
adverse drug reactions (ADRs), some of which are disabling and even lethal. As
America’s most visible doctor, the Surgeon General should conduct a media
campaign to more fully educate physicians, nurses, and the public about ADRs.
This campaign should ensure that all pharmaceutical commercials on TV and
radio discuss ADRs slowly and clearly, instead of the usual breakneck speed, so
that everyone understands that drugs are not candy or cure-alls and can be

Competing interests:
None declared

Competing interests: No competing interests

05 March 2009
Hugh Mann
Eagle Rock, MO 65641 USA