Intended for healthcare professionals

Rapid response to:

Education And Debate

Who pays for the pizza? Redefining the relationships between doctors and drug companies. 1: Entanglement

BMJ 2003; 326 doi: (Published 29 May 2003) Cite this as: BMJ 2003;326:1189

Rapid Response:

Self Introspection

Do the articles in this weeks BMJ condeming the unethical doctor-drug
company relationship, have bearing on drug companies advertising in
medical journals? The portrayal of running athletes next to a drug treating
arthritis or a happy smiling person next to an antidepressant in a
prestigious medical journal may lead to tendencies of some doctors to
prescribe drugs which are not indicated.

Maybe medical journals should examine whether it is ethical to allow drug
companies to use their reputation to enhance their profit margin at the
patients expense?

Competing interests:  
None declared

Competing interests: No competing interests

02 June 2003
Henri Sueke
Royal Liverpool University Hospital, L7 8XP