Table 6

Risks to privacy owing to data aggregation within fourth party network

User action in appData transmission3rd party recipient4th party profile (Alphabet)
Searches UpToDate for “rosacea”Profile nicknameJoyCrashlytics (owned by Alphabet)Pseudonym: Joy (1234567890)
Device*: Google Pixel running Android 7.1 “Nougat”
Phone No*: +61 555 555 555
Last seen*: 31 January 2019 4.55 pm
Apps used: UpToDate, Pill Identifier and Drug List, Medsmart Meds & Pill Reminder App, Starbucks, Glow Period Tracker, Uber, Runtastic, eHarmony, Facebook, Whatsapp, CommBank
Mobile carrier*: Vodafone Australia
City‡: Sydney
Location*: Camperdown
Sex: Female
Age‡: 30-45
Drugs: Jurnista, Mobic, Topamax, Crestor, Lexapro
Hobbies‡: coffee, running, dating
Health conditions: fertility, chronic pain, joint pain, epilepsy, migraines, high cholesterol, depression
Android ID (unique)1234567890
Operating SystemAndroid 7.1 “Nougat”
DeviceGoogle Pixel 1
Looks up patient’s “pain” pill in Pill Identifier and Drug ListBrowsingSearch “red”, “round” tablet; browse Jurnista images†; browse hydromorphone controlled release usesGoogle Analytics (owned by Alphabet)
Last seen1 hour ago
Operating SystemAndroid 7.1 “Nougat”
DeviceGoogle Pixel
Sets reminder for own prescriptions in Medsmart Meds & Pill Reminder AppOperating SystemAndroid 7.1 “Nougat”Mixpanel (integrates with Google BigQuery, owned by Alphabet)
DeviceGoogle Pixel 1
Mobile carrierVodafone Australia
Connection typeWiFi
Drug listDrug list§: meloxicam (Mobic) 15 mg capsule daily; topiramate (Topamax) 50 mg tablet twice daily; rosuvastatin (Crestor) 10 mg tablet daily; escitalopram (Lexapro) 10 mg tablet daily
  • * Information collected by Google from “apps, browsers, and devices you use to access Google services”

  • App user may search for or input brand or generic names; Jurnista is brand name for hydromorphone hydrochloride, used for treatment of moderate to severe pain.

  • Information inferred by Google on basis of aggregated data from third party sources including “apps that use Google advertising services,” “your activity on other sites and apps,” and “trusted partners, including marketing partners” per Google’s privacy policy.

  • § App user in this profile was prescribed meloxicam (Mobic tablets for relief of migraine associated pain), topiramate (Topamax for treatment of migraine headaches), rosuvastatin (Crestor to lower high cholesterol), and escitalopram (Lexapro for treatment of depression).