Research
Christmas 2021: Trading Places
Bah humbug! Association between sending Christmas cards to trial participants and trial retention: randomised study within a trial conducted simultaneously across eight host trials
BMJ 2021; 375 doi: https://doi.org/10.1136/bmj-2021-067742 (Published 14 December 2021) Cite this as: BMJ 2021;375:e067742Linked Editorial
Retaining trial participants takes more than a Christmas card