Intended for healthcare professionals

Practice Covid-19

Covid-19 communication aids

BMJ 2020; 370 doi: (Published 20 August 2020) Cite this as: BMJ 2020;370:m3005
  1. Nathan A Gray, assistant professor1,
  2. Anthony L Back, co-founder VitalTalk,, professor2
  1. 1Department of Medicine, Duke University School of Medicine, Durham, North Carolina, USA
  2. 2Department of Medicine, University of Washington, Seattle, Washington, USA
  1. Correspondence to nathan.gray{at}

This graphic, based on a guide by VitalTalk, explores conversations around serious illness.

The full graphic can be seen at

The original text is at


  • Provenance and peer review: not commissioned; externally peer reviewed.

  • Patient involvement: No patients were directly involved in the creation of this article.

  • Competing interests: VitalTalk’s covid-19 communication guide was produced in March 2020 and distributed freely online. The initial graphic versions of this work were also adapted in March and distributed freely via social media to disseminate communication strategies to clinicians in a timely manner. VitalTalk is a non-profit organisation. Neither Nathan Gray nor VitalTalk profited financially from creation of this guide.

This article is made freely available for use in accordance with BMJ's website terms and conditions for the duration of the covid-19 pandemic or until otherwise determined by BMJ. You may use, download and print the article for any lawful, non-commercial purpose (including text and data mining) provided that all copyright notices and trade marks are retained.
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