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Letters Labelling food with exercise needed to expend calories

Labelling food with the exercise needed to expend its calories may lack integrity when activity is summed over the course of a whole day

BMJ 2016; 353 doi: (Published 03 May 2016) Cite this as: BMJ 2016;353:i2430
  1. Simon J Howard, acting consultant in health protection
  1. Public Health England, Newcastle upon Tyne NE1 4WH, UK
  1. simon.howard{at}

In relation to overweight and obesity, Cramer suggests “innovative schemes to change behaviour at the population level.”1 I agree, but “activity equivalent” labelling may have a perverse effect on behaviour because of a failure to consider basal metabolic energy used.

If all foodstuffs were labelled with an “activity equivalent,” the …

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