Intended for healthcare professionals


The pioneers of transparency

BMJ 2015; 350 doi: (Published 02 January 2015) Cite this as: BMJ 2015;350:g7717

What are the responsibilities of journals and accepting adverts at the same time as articles?

The BMJ has recently been running multi page adverts for baby milk formula feeds in the same time frame as articles on cows milk allergy. Is there any link?

Competing interests: No competing interests

05 January 2015
nicholas j sharvill
Balmoral Surgery Deal