Head To Head Does celebrity involvement in public health campaigns deliver long term benefit? No BMJ 2012; 345 doi: https://doi.org/10.1136/bmj.e6362 (Published 25 September 2012) Cite this as: BMJ 2012;345:e6362 Article Related content Metrics Responses Peer review Related articles Head To Head Does celebrity involvement in public health campaigns deliver long term benefit? Yes Published: 25 September 2012; BMJ 345 doi:10.1136/bmj.e6364 Letter Health campaigns entrench the role of celebrities in consumer marketing Published: 17 October 2012; BMJ 345 doi:10.1136/bmj.e6904 BlogSimon Chapman: Sick and famousPodcastHow the British Heart Foundation's hands only CPR campaign used actor Vinnie Jones to increase impact See more Evidence review ordered by government backs minimum alcohol pricing BMJ December 05, 2016, 355 i6546; DOI: https://doi.org/10.1136/bmj.i6546 Woman denied abortion in Ireland is offered €30 000 compensation BMJ December 05, 2016, 355 i6530; DOI: https://doi.org/10.1136/bmj.i6530 Communicating risk to patients in the emergency department BMJ December 05, 2016, 355 i6437; DOI: https://doi.org/10.1136/bmj.i6437 The Association of Cancer Physicians responds to “Cancer drugs, survival, and ethics” BMJ December 05, 2016, 355 i6487; DOI: https://doi.org/10.1136/bmj.i6487 The future of NHS dentistry in Scotland BMJ December 05, 2016, 355 i6466; DOI: https://doi.org/10.1136/bmj.i6466 Cited by... Health campaigns entrench the role of celebrities in consumer marketingFulltext PDF