Payment to help quit smoking “works,” says studyBMJ 2012; 344 doi: https://doi.org/10.1136/bmj.e3327 (Published 10 May 2012) Cite this as: BMJ 2012;344:e3327
- Bryan Christie,
A scheme that offers a payment of £12.50 (€15; $20) a week to encourage people living in deprived circumstances to give up smoking is being hailed a success.
A two year evaluation of the quit4u programme in Dundee concludes that it “offers an effective model for engaging and supporting smokers in deprived areas to quit.”
When the scheme was launched in 2009, it was hoped that half of those who took part would give up.1 At one month, the quit rate was 50% compared with 33.7 % for other …