Food companies ignore calorie count guidelines as attempts to tackle obesity crisis fail

BMJ 2012; 344 doi: (Published 16 March 2012) Cite this as: BMJ 2012;344:e2131
  1. Helen Mooney
  1. 1London

The government’s attempt to tackle the national obesity crisis by asking food companies to commit to healthy eating pledges has been “inadequate” and lacks “real leadership,” with most major firms failing to join the scheme, the consumer watchdog Which? has warned.

It has found that major high street food outlets such as Costa Coffee, Pizza Express, and Garfunkels have failed to implement the government’s plan to reduce obesity by telling customers how much energy their products contain.

A number of food and drink producers and retailers have refused to join what the government had …

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