Rapid responses are electronic comments to the editor. They enable our users to debate issues raised in articles published on bmj.com. A rapid response is first posted online. If you need the URL (web address) of an individual response, simply click on the response headline and copy the URL from the browser window. A proportion of responses will, after editing, be published online and in the print journal as letters, which are indexed in PubMed. Rapid responses are not indexed in PubMed and they are not journal articles. The BMJ reserves the right to remove responses which are being wilfully misrepresented as published articles.
As with all articles in the PLoS journals, the articles in the
disease mongering theme issue are published under a Creative Commons
license allowing unlimited reproduction, distribution, translation, and
creation of derivative works
(http://journals.plos.org/plosmedicine/license.php). All we ask is that
you cite the source and give credit to the authors and illustrators.
As the theme issue's guest editors, Ray Moynihan and David Moynihan,
say in their opening essay, "disease mongering poses a global challenge to
those interested in public health, demanding in turn a global response."
We hope that this theme issue helps to stimulate the debate, analysis, and
research that are necessary for mounting this response.
I commissioned and edited the PLoS Medicine theme issue on disease mongering. PLoS is supported through a mixture of publication charges, grants, sponsorship, institutional memberships, and advertising (see http://www.plos.org/support/index.html). PLoS Medicine has a ban on advertising drugs or medical devices.
No competing interests
14 April 2006
Gavin M Yamey
Public Library of Science, 185 Berry Street, Suite 3100, San Francisco, CA 94107