Intended for healthcare professionals


Five Ps in mix of public health advocacy

BMJ 2004; 328 doi: (Published 09 January 2004) Cite this as: BMJ 2004;328:110
  1. Niyi Awofeso, conjoint senior lecturer (
  1. School of Public Health, University of New South Wales, Sydney, NSW 2052, Australia

    EDITOR—The over 140 truly rapid responses to Enstrom and Kabat's smoking study demonstrate the use and abuse of the mix of public health advocacy.1 Contrary to a muted response to another article on the same theme,2 responses to this article were characterised by Smith as “more remarkable for [their] passion than [their] precision.”3 My formulation of the mix in public health advocacy includes three …

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