Women need better information on routine mammography

BMJ 2003; 327 doi: https://doi.org/10.1136/bmj.327.7419.868-a (Published 09 October 2003) Cite this as: BMJ 2003;327:868

Framing is important in presenting risk information

  1. Tom P Marshall, lecturer in public health (t.p.marshall@bham.ac.uk)
  1. University of Birmingham, Birmingham B15 2TT

    EDITOR—Thornton et al argue that women need better information on breast screening.1 A great deal of evidence is available on how risk should be presented to facilitate understanding.2

    Absolute risks should be given more prominence than relative risks. The effects of the decision over …

    View Full Text

    Log in

    Log in through your institution


    * For online subscription