Maggie Somerset, Robert Mears, Marjorie Weiss, Tom Fahey
Somerset M, Mears R, Weiss M, Fahey T.
Dramaturgical study of meetings between general practitioners and representatives of pharmaceutical companiesCommentary: dramaturgical model gives valuable insight
BMJ 2001; 323 :1481
doi:10.1136/bmj.323.7327.1481