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Tobacco companies exploit women, says WHO

BMJ 2001; 322 doi: (Published 09 June 2001) Cite this as: BMJ 2001;322:1384
  1. Lynn Eaton
  1. London

    Tobacco companies are exploiting women's struggle for equal rights by creating the impression that tobacco makes women more confident, more sexually attractive, and more in control of their own destiny, a World Health Organization (WHO) report has claimed.

    The industry is also making inaccurate health claims that certain cigarettes are “light” or “mild,” according to the WHO's report. In some countries the tobacco companies are sponsoring beauty pageants, sports and arts events, and even women's organisations to influence …

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