Intended for healthcare professionals


Improvement in prescribing can be measured only over time

BMJ 2001; 322 doi: (Published 03 February 2001) Cite this as: BMJ 2001;322:302
  1. David F Bird, general practitioner (
  1. French Weir Health Centre, Taunton, Somerset TAI INW

    EDITOR—Avery et al say that practices with lower prescribing costs prescribe less, use cheaper items, and avoid new and expensive drugs.1 A five year old managing their pocket money could have told us the same basic economic statement. Without some look at clinical outcomes such studies are of little value. If in 10 years Avery et al could tell us that the low prescribers have just …

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