Intended for healthcare professionals


Targeting the kids

BMJ 2000; 321 doi: (Published 05 August 2000) Cite this as: BMJ 2000;321:354
  1. Ron Davis, North American editor
  1. BMJ

    On p 362 Klein and St Clair present evidence indicating that some tobacco companies have allowed manufacturers of candy cigarettes (cigarette sweets) to use cigarette pack designs. Similar trademark infringement has been seen for many other products targeted at children. For example, the Tricked Squirt Cigarettes (shown here), which have a striking …

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