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One giant leap for NASA's public relations

BMJ 1998; 317 doi: (Published 07 November 1998) Cite this as: BMJ 1998;317:1271
  1. James Ciment
  1. New York

    Few NASA observers question that the return of former astronaut John Glenn to space has provided a much needed publicity infusion for the US space agency, which is known for its adeptness at using astronaut heroes and heroines to prise funds from an often reluctant Congress.

    With over 250000 spectators–including President Clinton–last week's launch of the space shuttle Discovery was the most watched since the shuttles returned to service in September 1988, after the Challenger disaster.

    But questions about the scientific and medical …

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