Research Article Geoffrey Rose's big idea. British Medical Journal 1992; 305 doi: https://doi.org/10.1136/bmj.305.6868.1519 (Published 19 December 1992) Cite this as: British Medical Journal 1992;305:1519 Article Related content Metrics Responses Peer review Related articles No related articles found. See more Return of the “firm” gets cautious welcome BMJ December 07, 2016, 355 i6556; DOI: https://doi.org/10.1136/bmj.i6556 NHS hospitals must help patients quit smoking, says British Thoracic Society BMJ December 07, 2016, 355 i6571; DOI: https://doi.org/10.1136/bmj.i6571 US to ban smoking in public housing BMJ December 06, 2016, 355 i6562; DOI: https://doi.org/10.1136/bmj.i6562 Advice on sugar and starch is urged in type 2 diabetes counselling BMJ December 06, 2016, 355 i6543; DOI: https://doi.org/10.1136/bmj.i6543 Evidence review ordered by government backs minimum alcohol pricing BMJ December 05, 2016, 355 i6546; DOI: https://doi.org/10.1136/bmj.i6546 Cited by... Politics is nothing but medicine at a larger scale: reflections on public health's biggest ideaAbstract Fulltext PDF Why is epidemiology necessary to policy-making?Abstract Fulltext PDF Gastrointestinal surgery in old age: issues of equality and qualityAbstract Fulltext PDF