Tobacco companies must admit deceit in massive new advertising campaign

BMJ 2014; 348 doi: (Published 15 January 2014) Cite this as: BMJ 2014;348:g266
  1. Michael McCarthy
  1. 1Seattle

Tobacco companies will have to admit in a national advertising campaign that they lied about the risks to health of smoking, under a new agreement reached between tobacco companies and the US Department of Justice.

The advertising campaign had been ordered in 2006 by US District Court Judge Gladys Kessler in response to a Department of Justice lawsuit that targeted the companies for violating the Racketeer Influence and Corrupt Organizations Act (RICO), an anti-racketeering statute.

In that judgment Kessler found that the defendant tobacco companies—Altria, RJ Reynolds Tobacco Company, Lorillard Tobacco, and Philip Morris, USA—had deliberately deceived the US public about the …

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