Views & Reviews Drug Tales and Other Stories

We aren’t the champions

BMJ 2009; 339 doi: http://dx.doi.org/10.1136/bmj.b3547 (Published 02 September 2009) Cite this as: BMJ 2009;339:b3547
  1. Ike Iheanacho, editor, Drug and Therapeutics Bulletin
  1. iiheanacho{at}bmjgroup.com

    Summer’s lease hath all too short a date. Sure, Shakespeare was referring to something else entirely. But, still, his sublime words speak to the omnivorous consumer of sport. Because as autumn approaches so ends the balanced coverage of a variety of pursuits and fixtures: Wimbledon tennis, Ashes cricket, Tour de France cycling, and world championships in swimming, athletics, and rowing, to name just a few. All too quickly, thoughts of these will fade as, like competitions to come, they’re squeezed from the mind and the media by the …

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