Let’s communicate risk clearlyBMJ 2009; 339 doi: https://doi.org/10.1136/bmj.b3034 (Published 28 July 2009) Cite this as: BMJ 2009;339:b3034
- Stephen Black, management consultant1
- 1London SW1W 9SR
Heath understates one important issue in her observations on breast screening1: the systemic illiteracy of doctors, epidemiologists, and other health professionals in communicating statistical results.
Gigerenzer pointed out just how badly professionals misinterpret risk when given the …