Another way to tame the monster

doi:10.1136/bmj.333.7560.202-a

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Peter R Mansfield, director, Healthy Skepticism (peter@healthyskepticism.org)

34 Methodist Street, Willunga, SA 5172, Australia

EDITOR—The Angell-Spence-Godlee proposal to ban pharmaceutical manufacturers from researching their products has considerable merit.1 However, Healthy Skepticism advocates a more comprehensive alternative that will also reduce the harm currently caused by misleading promotion, biased industry funding of education, and high drug prices. Our alternative is also more politically achievable because implementation can be government revenue neutral while securing long term competitive return on investment for the …