News

Professors speak out against advertising directly to consumers

BMJ 2005; 331 doi: https://doi.org/10.1136/bmj.331.7524.1040-b (Published 03 November 2005) Cite this as: BMJ 2005;331:1040
  1. Jeanne Lenzer
  1. New York

    The drug industry's “onslaught of advertising to promote prescription drugs… does not promote public health” and “increases costs and unnecessary prescriptions,” more than 200 US medical school professors said last week. In the United States the industry spends $4bn (£2.3bn; €3.3bn) a year on direct to consumer advertising.

    The professors signed a petition organised by Commercial Alert, an Oregon based nonprofit organisation that seeks to “protect communities from commercialism.” The …

    View Full Text

    Sign in

    Log in through your institution

    Free trial

    Register for a free trial to thebmj.com to receive unlimited access to all content on thebmj.com for 14 days.
    Sign up for a free trial

    Subscribe