League tables for health journalistsBMJ 2005; 331 doi: https://doi.org/10.1136/bmj.331.7515.521-a (Published 01 September 2005) Cite this as: BMJ 2005;331:521
- Naomi Marks, freelance journalist (NSMarks@aol.com)
Health journalists have become the latest pawns in the ratings game played by the Department of Health. Their stories' influence has joined measurements of surgical outcomes and managerial effectiveness set out in tables sent to civil servants and ministers.
The DoH has revealed that since last October it has been analysing national and regional media's health coverage with the results used to “assess the impact of media stories about public health issues and the NHS.” It is part of a £200 000 six-monthly survey into public attitudes—itself part of an ongoing project that the DoH claims will help it better address issues of concern to the public.
The first, and so far only, snapshot of the research results to be …