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In an attempt to curb wasteful and expensive practices government
agencies provide doctors with feedback on their test ordering and
prescribing activities. On p 507 O'Connell and her colleagues suggest
that this may be ineffective. In a randomised trial some Australian
general practitioners received graphical feedback on their prescribing
of five key drug groups. This had no impact on either the level or
variability of their subsequent prescribing of these drugs. The authors
suggest that prompt detailed feedback of individualised prescribing
data in a clinical setting with an effective educational programme may
be effective but should probably be provided by professional
organisations rather than government departments.