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Published 12 February 2009, doi:10.1136/bmj.b22
Cite this as: BMJ 2009;338:b22
Public health campaigns are not reaching most women
| The first 150 words of the full text of this article appear below. |
Pregnancy has been called "a window of opportunity" for health promotion because it is thought to be the time when women are most willing to give up unhealthy habits. However, we should bear in mind that the focus for health promotion in pregnancy is the health of the developing child. In the linked study (doi:10.1136/bmj.b481), Inskip and colleagues assess the degree to which 12 445 women aged 20-34 years recruited to the Southampton womens survey followed nutritional and lifestyle recommendations when planning a pregnancy.1
Sadly, the window often opens too late to provide sufficient care for pregnant women and offspring with special needs, or to start preconception supplementation to decrease the risks of adverse pregnancy outcomes that originate early in gestation. Daily folic acid supplements of 400 µg taken before conception and during organogenesis reduce the risk of a neural tube defect by 50-70%.2 But the critical window
Camilla Bille, visiting researcher, Anne-Marie Nybo Andersen, professor
1 Epidemiology, Department of Public Health, University of Southern Denmark, 5000 Odense C, Denmark
Cbille@health.sdu.dk
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