Letters
Direct to consumer advertising
Include cost of treatment
BMJ 2008; 336 doi: https://doi.org/10.1136/bmj.39542.430451.3A (Published 10 April 2008) Cite this as: BMJ 2008;336:788
- Anthony N Glaser, assistant professor of family medicine
- 1Medical University of South Carolina, Charleston, SC 29483, USA
- tonyglaser{at}mindspring.com
Practising in the United States, I am well acquainted with direct to consumer advertising of prescription drugs.1 I suggest (and have suggested in the past to the Food and Drug Administration) that if such advertising …
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