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BMJ 2006;332:795 (1 April), doi:10.1136/bmj.332.7544.795-c
| The first 150 words of the full text of this article appear below. |
EDITORGiustini described how Google has become the most powerful influence in searching the internet.1 In a recent observational study on the labour ward at University College Hospital, London, we found that 33% of pregnant women used the internet as a source of information about labour pain relief. This is a change from the results of a previous study conducted five years ago in Liverpool, in which the internet had been used by less than 3% of pregnant women.2
We wondered what expectant mothers would find on "Googling your treatment."1 When searching for health information, patients are known to look only at the first few links after their search, and very few of them later remember from which websites they retrieved information or by whom the sites were created.3
We feared that the one third of pregnant women using the internet were accessing information that was inaccurate and potentially
James Holding, research fellow
Centre for Anaesthesia, University College Hospital, London NW1 2BU james.holding@uclh.nhs.uk
Michael V Holmes, foundation year 1 trainee in anaesthesia
Centre for Anaesthesia, University College Hospital, London NW1 2BU