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Target communities show poor awareness of NHS Direct
| The first 150 words of the full text of this article appear below. |
EDITOR
Munro et al found that NHS Direct had no discernible
effect on the use of emergency ambulances or accident and emergency departments in the first year of operation, leading to a suggestion that this service may not prove cost effective.1 The study is limited by an assumption that the population studied had complete awareness of the service. Six months after the introduction of East
Midlands NHS Direct we had anecdotal evidence to suggest that many
patients attending our accident and emergency department were unaware
of the telephone advisory service.
Consequently we undertook a survey of 300 consecutive ambulatory
patients (or their parents) who referred themselves to the accident and
emergency department and had not contacted NHS Direct. We wanted to
find out whether they were aware of the service. Altogether 266 (89%)
questionnaires were completed, with 166 (62%) patients claiming to
have had no previous awareness of NHS Direct. Furthermore, of
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What can you learn from this BMJ paper? Read Leanne Tite's Paper+