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International tobacco control workers have cause for modest celebration. Recent events in Britain, the United States, Canada, Singapore, Hong Kong, Western Australia, and New Zealand indicate the progress that is being made in controlling the devastating effects of the transnational tobacco industry. Even so, compared with the extent of the problem, progress is slow and limited to only a few wealthy countries. The 10th world conference on tobacco or health in Beijing this month comes at a critical time.
In developing regions over half the men are current smokers and cigarette consumption
is
rising. Already tobacco prematurely kills an estimated three million people worldwide each year
and
this will rise to 8.4 million deaths annually by 2020.1
Virtually all this increase will occur in developing countries, which are most vulnerable to the
tobacco industry and where tobacco control activists are rare. Most of the burden of disease in
the
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