Letter
Direct to consumer advertising
Include cost of treatment
Cite this as:
BMJ
2008;336:788.1
- Anthony N Glaser, assistant professor of family medicine
- 1Medical University of South Carolina, Charleston, SC 29483, USA
- tonyglaser{at}mindspring.com
Practising in the United States, I am well acquainted with direct to consumer advertising of prescription drugs.1 I suggest (and have suggested in the past to the Food and Drug Administration) that if such advertising …
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