Doctors as lapdogs to drug firms

BMJ 2006; 333 doi: 10.1136/bmj.39037.700150.3A (Published 23 November 2006)
Cite this as: BMJ 2006;333:1122.1

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Not lapdogs, not pit bulls

  1. Augusto Pimazoni, Medical Marketing Consultant
  1. 1MED MARK—Medical Marketing Consultants, Sao Paulo, Brazil pimazoni@uol.com.br

    In response to Fugh-Berman,1 first of all, for ethical reasons, let me declare my conflict of interests: I am a medical marketing consultant for the pharmaceutical industry in Brazil. As an American trained physician, after my return to my homeland back in the 70s, I could feel the size of ignorance of the poorly informed Brazilian …

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